| Number of households with next generation video game consoles in 2012 |
190 million households will use a next-generation video game console in 2012 |
| % of expected 2012 households with next generation consoles that are connected to the Internet |
80% of an expected 190 million households, 148 million households, with next generation video game consoles will have this console connected to the Internet. |
| % of connected 2012 video game consoles that will use console-based video services at least once a week |
75% of connected-console households – more than 110 mln – will use console-based video services at least a couple times each week. |
| U.S. computer and video game software sales |
U.S. computer and video game software sales grew six percent in 2007 to $9.5 billion – more than tripling industry software sales since 1996. |
| % / percent of American households that play computer or video games. |
Sixty-five percent of American households play computer or video games. |
| The average game player age and how long they have been playing |
The average game player is 35 years old and has been playing games for 13 years. |
| The average age of the most frequent game purchaser |
The average age of the most frequent game purchaser is 40 years old. |
| % / percent of all game players that are women. |
Forty percent of all game players are women. In fact, women over the age of 18 represent a significantly greater portion of the game-playing population (33 percent) than boys age 17 or younger (18 percent). |
| In 2008, % / percent of Americans over the age of 50 that played video games. |
In 2008, 26 percent of Americans over the age of 50 played video games, an increase from nine percent in 1999. |
| % / percent of heads of households that play games on a wireless device, such as a cell phone or PDA, up from 20 percent in 2002. |
Thirty-six percent of heads of households play games on a wireless device, such as a cell phone or PDA, up from 20 percent in 2002. |
